Service

Brand identity

A name, a mark, a voice and the system that keeps them in step, built for screens first.

From $12,000
Takes: Three to six weeks
Brand identity

How it works

A brand is the set of decisions you stop having to make. We start with the ones that matter most on a screen: the mark at 24 pixels, the type at body size, the colour on a button. Then we write them down so the next designer, inside or outside your company, makes the same choices without asking.

What you get

A name check and a positioning line
The mark, the wordmark and their rules
Type, colour and a motion language
Templates for the decks, the socials and the site
The system as files your team can use

Start a project

More services

The other three.

  • Brand identity

    Brand identity

    A name, a mark, a voice and the system that keeps them in step, built for screens first.

    See the service
  • Websites

    Websites

    Designed and built by the same four people, on a system your team can edit without breaking it.

    See the service
  • Product design

    Product design

    Interfaces for software that people use all day: research, flows, a component library, the hard screens.

    See the service
  • Motion and film

    Motion and film

    Launch films, product motion and the small moves that make an interface feel finished.

    See the service

Questions

The ones every first call asks.

How much does a website cost?

Most sites we build are between $18,000 and $60,000, fixed before we start. A brand identity is $12,000 to $30,000. The first call tells you which end you are at.

How long does it take?

Eight weeks for a website, three to six for a brand, from the first day to launch. The median across all our projects is 31 days of work.

Who builds it?

The four people on the About page. We do not hand work to contractors or juniors you have not met.

Can our team edit the site afterwards?

Yes. Every site ships on a system built for editing, with a short training session. Most clients make their first change within a week.

Do you work with companies outside Portland?

About half our clients are elsewhere in the US and two are in Europe. The process is the same; the listening day happens on a call.

What happens after launch?

A 30-day warranty on everything, then a care plan if you want one. Several clients have stayed with us for years; none have had to.

Start a project

Tell us the launch date. We work back from it.

A thirty-minute call, a fixed price within three days, and a date we keep.